A studio with a signature.

Film, animation, CGI, VFX, key visuals, photography and design, with our own studio and team under one roof.

Pink was never a color.

Pink was born in 2022 in São Paulo as a visual creative collective. The name was always a provocation: pink, for us, was never a color. It’s a way of looking. Today we’re a full production studio: film, animation, CGI, VFX, key visuals, photography and design, with our own space and team under one roof.

We work for brands that want to be remembered, and every project stays in the same hands from concept to final frame. Our way of working also became a school: Pink+ brings the studio’s method to people who want to learn high-end visual production.

2022A visual creative collective in São Paulo.
TodayA full production studio, with our own space and team under one roof.

Founder

Lucas Rosa

Digital artist. Creative director at Pink.

“Creativity isn’t a tool. It’s who we are. I built Pink to be a place where every project is a chance to go beyond what we’ve done before.”

@lucasrosa on Instagram

Pink artists

The people behind every frame.

Artist name
Specialty
A line about how they work.
Artist name
Specialty
A line about how they work.
Artist name
Specialty
A line about how they work.
Artist name
Specialty
A line about how they work.

What we believe

01
Excellence is in the process.
The final piece is the sum of every decision before it.
02
Ordinary doesn’t move anyone.
To reach people, you have to go where no one has.
03
Real sells.
Even in CGI, the image has to feel true.
04
Idea before technique.
Technology changes every year. A good idea stays.

How a project is born

Before we shoot or model anything, we write the treatment: concept, references, light, camera, pace and post. Everything is decided before the first frame. That’s why execution is fast and the result lands where it was promised.