Alok + WAAW

FOOH2024

Alok + WAAW

About the project

Creative process

Sample text for the creative process: the references, decisions and technique behind the project, from the first sketch to the final image.

Color palette

Sample text for the palette: where the colors came from and how they organize the planes of the image.

Color 1001

HEX: #040504
RGB: 4, 5, 4
HSV: 120, 20, 2
CMYK: 20, 0, 20, 98
LAB: 1, 0, 0

Color 2002

HEX: #212A1F
RGB: 33, 42, 31
HSV: 109, 26, 16
CMYK: 21, 0, 26, 84
LAB: 16, -7, 6

Color 3003

HEX: #464F3E
RGB: 70, 79, 62
HSV: 92, 22, 31
CMYK: 11, 0, 22, 69
LAB: 32, -7, 9

Color 4004

HEX: #7A8267
RGB: 122, 130, 103
HSV: 78, 21, 51
CMYK: 6, 0, 21, 49
LAB: 53, -8, 14

Color 5005

HEX: #D8E0D3
RGB: 216, 224, 211
HSV: 97, 6, 88
CMYK: 4, 0, 6, 12
LAB: 88, -5, 5

Alok + WAAW · After
Alok + WAAW · Before
BeforeAfter

Artists & crew

Creative direction
Lucas Rosa
Production
Pink Studio
Client
Alok × WAAW

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